In the face of uncertainty, many companies will default to asking their innovators to study and analyze, which can't actually ever provide a definitive answer. The decision-making systems here are meant to deal with the reality that decisions about innovative ideas will rely on patterns and intuitions. The best venture capital organizations deal with this challenge by staging investment, actively participating in startups they fund, tying decisions to learning as opposed to artificial dates on the calendar, and assembling a diverse team of decision-makers.
The other day, I saw a blog post where a woman wrote about why she was unfollowing me and that made me feel incredibly self-conscious and embarrassed about my tweets. I also feel more exposed now that I've become a more visible writer but then I try to get over all that and just use Twitter the way I want.