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Fans want you to be something super-human, something that's impossible for any human being to be.

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Erik Qualman

The easier things are to buy, the more we consume.

Easier, Things, Buy, Consume
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We don't have a choice on whether we DO social media, the question is how well we do it.

Choice, Choices, Media, Question, Success

With the growing reliance on social media, we no longer search for news, or the products and services we wish to buy. Instead they are being pushed to us by friends, acquaintances and business colleagues.

Business, Media, News, Search, Services, Wish

The beauty of social media is that it will point out your company's flaws; the key questions is how quickly you address these flaws.

Addresses, Beauty, Flaws, Keys, Media, Point

The ROI of social media is that your business will still exist in 5 years.

Exist, Media, Roi, Years

Twenty-five percent of search results for the world's top 20 largest brands are links to user generated content and thirty-four percent of bloggers post opinions about products and brands.

Generated, Links, Top, Twenties, World
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