I do find that people are incredibly naive about what it is to be a writer. Like you would pay an incredible amount of money for an MFA program and still not have the slightest idea of how one goes about becoming a writer. So, I'm always flabbergasted when people say, "Oh, I was invited to do a reading, but I'm not going to read because I don't have a book. ".
The Frankfurt Galaxy( The NFL Europe team) always had tremendous success, at that time there were 2,000 American football clubs in Europe playing the game from juniors through to adults.