I span the entire geek spectrum.
The larger the price tag, the more you have to adopt what I call the postmodern management approach. What I mean by that is that you have to use everything when you make a decision.
Rather than managing by clarifying events, the creative process may require raising the level of uncertainty. Sometimes this can be done by issuing a creative challenge that has resonance in that it inspires the team to activity.
The C. E. O. 's job in a creativity-driven company is to be an impresario, not a manager.
The impresario's job is to pick the right people who can pick the right people. He picks the people who can pick artists and relate to them. People who know what the market craves.
The head of a record label sets up structures, but he also defines the sound of the label, which is to describe what is desirable, what fits and what is quality for that label and then to create an environment where that sound can thrive.
A large part of the impresario's job has to do with maintaining and communicating standards of performance. Knowing how to set those standards - which are often more subjective than analytical - means knowing how to communicate the difference between something that is great and something that is just O. K.
Even if I know I shall never change the masses, never transform anything permanent, all I ask is that the good things also have their place, their refuge.
Prayer is surrender--surr ender to the will of God and cooperation with that will. If I throw out a boathook from the boat and catch hold of the shore and pull, do I pull the shore to me, or do I pull myself to the shore? Prayer is not pulling God to my will, but the aligning of my will to the will of God.
Deep at the center of my being there is an infinite well of gratitude. I now allow this gratitude to fill my heart, my body, my mind, my consciousness, my very being. This gratitude radiates out from me in all directions, touching everything in my world, and returns to me as more to be grateful for. The more gratitude I feel, the more I am aware that the supply is endless.
The sort of strenuous reading and writing program I advocate - four to six hours a day, every day - will not seem strenuous if you really enjoy doing these things and have an aptitude for them.