A doctor is advertised by the bodies he cures. My business is advertised by the minds I stimulate. And let me tell you that the book business is different from other trades. People don't know they want books. I can see just by looking at you that your mind is ill for lack of books but you are blissfully unaware of it!
When liberals finally grasped the strength of popular feeling about the family, they cried to appropriate the rhetoric and symbolism of family values for their own purposes.