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[Paper Girls] needed to have a certain kind of almost neon style to it, but at the same time we wanted also to show the modern perspective that we had.

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Henry Chesbrough

No one has a monopoly on knowledge the way that, say, IBM had in the 1960s in computing, or that Bell Labs had through the 1970s in communications. When useful knowledge exists in companies of all sizes and also in universities, non-profits and individual minds, it makes sense to orient your innovation efforts to accessing, building upon and integrating that external knowledge into useful products and services.

Communication, Effort, Innovation, Integrating, Monopoly, Way
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Most innovations fail. And companies that don’t innovate die.

Business, Companies, Fail, Failure, Innovate, Innovation

Open innovation is a paradigm that assumes that firms can and should use external ideas as well as internal ideas, and internal and external paths to market, as the firms look to advance their technology

Advance, Business, Ideas, Open, Paths, Technology

In a world of widely distributed knowledge, companies cannot afford to rely entirely on their own research, but should instead buy or license processes or inventions (i. e. patents) from other companies. In addition, internal inventions not being used in a firm’s business should be taken outside the company.

Knowledge, Patents, Research, Taken
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