I can tell if someone is talking to me because I'm on 'Friends' or cause they just think I'm neat. You know I don't think I've ever spent more than five or ten minutes with somebody who was ogling me because they recognized me from the show.
People do have viewing patterns, and you disrupt those at your own peril. That's something that everybody learned after 1988. The numbers have gone down every year since that strike. Big time.