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No man's abilities are so remarkably shining as not to stand in need of a proper opportunity.

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Henry Jenkins

We want to raise a generation of kids who have a mouse in one hand and a book in the other.

Book, Hand, Hands, Kids, Mouse
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Fandom, after all, is born of a balance between fascination and frustration: if media content didn't fascinate us, there would be no desire to engage with it; but if it didn't frustrate us on some level, there would be no drive to rewrite or remake it.

Balance, Born, Content, Drive, Frustration, Media

Participatory culture shifts the focus of literacy from one of individual expression to community involvement.

Community, Culture, Expression, Focus, Literacy, Participatory

The worst thing a kid can say about homework is that it is too hard. The worst thing a kid can say about a game is it's too easy.

Easy, Game, Games, Hard, Inspirational, Kids

Transmedia storytelling represents a process where integral elements of a fiction get dispersed systematically across multiple delivery channels for the purpose of creating a unified and coordinated entertainment experience. Ideally, each medium makes its own unique contribution to the unfolding of the story.

Creating, Entertainment, Ideally, Story, Transmedia, Unique

The key is to produce something that both pulls people together and gives them something to do.

Key, Keys, People, Pulls, Technology, Together
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