Put crudely, one is left with a choice between two unsatisfactory combinations: artistic integrity married to spiritual compromise; and spiritual integrity married to artistic banality-or, worse, art compromised on both counts. Neither one will satisfy those who recognize the fundamental necessity of integrity in both faith and art.
Bill Watterson
Saturday morning cartoons do that now, where they develop the toy and then draw the cartoon around it, and the result is the cartoon is a commercial for the toy and the toy is a commercial for the cartoon. The same thing's happening now in comic strips; it's just another way to get the competitive edge. You saturate all the different markets and allow each other to advertise the other, and it's the best of all possible worlds. You can see the financial incentive to work that way. I just think it's to the detriment of integrity in comic strip art.
