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In modern times, what impresses one is not a simple and unassuming statement of the truth, but superficial showmanship and display.

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Red Auerbach

To be a successful coach you should be and look prepared. You must be a man of integrity. Never break your word. Don't have two sets of standards. Remember you don't handle players-you handle pets. You deal with players. Stand up for your players. Show them you care-on and off the court. Very important-it's not 'how' or 'what' you say but what they absorb.