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I wasn't a cheerleader or the prom queen. I don't move through the world with a mirror in front of my face, and I've never been attracted to projects that had an emphasis on what I look like.

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Emmett Shear

Users think they know what they want, but you get the horseless carriage effect where you're getting asked for a faster horse.

Carriage, Effect, Horse, Horseless, Thinking, Want
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The most common mistakes are showing people your product- don't show them your product, it's sort of like telling them bout a feature.

Bout, Common, Like, Mistake, People, Showing

Most startups are not just built for the person who is using them. When you do that, every now and then you get really lucky and. . . are representative of some huge class of people who all want the same thing you do. . . but very often that just turns into a side project that doesn't go anywhere.

Class, Lucky, People, Person, Using

A goal of Twitch is to be wherever gamers are, whether its on laptops and handheld devices or integrated into gaming consoles and software.

Consoles, Gamer, Goal, Integrated, Laptops, Twitch

You want to learn about what's already in their heads. You want to avoid putting things there.

Avoid, Heads, Learn, Putting, Things, Want

This is true for most new products. The majority of people you're competing with are non-users. They are people who have never used your service before. And what they say is actually the most important. What they say is the thing that blocks you from expanding the size of your market with your features.

Block, Competing, Features, Important, People
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