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I'm aware that people see me as a sex symbol, and it's getting me attention. But I know I can act.

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Frank Luntz

The best advertising and the best communication when it comes to business is that which makes you smile, that which makes you think, that which makes you ponder.

Business, Communication, Make You Think, Smile, Think, Thinking
Same Author Quotes

Most voters would rather have their purse or wallet stolen than be audited by the IRS.

Irs, Purse, Purses, Voters, Wallet

Winners know what makes people tick by effectively tapping into our fears and aspirations. By listening very carefully and then repeating almost word-for-word exactly what they've heard, winners know how to articulate compelling needs—and products to satisfy those needs—that people didn't even know they wanted.

Effectively, Listening, Needs, People, Products

Politics is gut; commercials are gut.

Commercials, Gut, Guts, Politics

The visual is important. "Let's get to work" says let's get it done, and that's what they want.

Done, Important, Says, Visual, Want, Work

There are words that work, that are meant to explain and educate on policies that work, on products that work, on services that work. I'm not going to ever try to sell a lemon. I don't do that.

Educate, Explain, Lemon, Policy, Trying
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