The creative destruction that social media is currently unleashing will change more than technology or the leader board of the Fortune 100. It is driving a qualitative shift in the nature of relationships between brands and their customers.
He's this amazing ambassador for all superheroes. What we've made as a film not only examines that but is also an amazing adventure story. It's been an honor to work on. As a comic book fan, Superman is like the Rosetta Stone of all superheroes.