The mistake so many marketers make is that they conjoin the urgency of making another sale with the … - Seth Godin

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Quote of the day

Of course, we do the righteous deed because of our redemption, not for our redemption.

Seth Godin

The mistake so many marketers make is that they conjoin the urgency of making another sale with the timing to earn the right to make that sale. In other words, you must build trust before you need it. Building trust right when you want to make a sale is just too late.

Book, Building, Marketing, Mistake, Right, Timing

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Instead of wondering when your next vacation is, maybe you should set up a life you don't need to escape from.

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People who make a difference never wait for just the right time. They know that it will never arrive.

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If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we're going to do important work

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There's a big difference between not settling and not starting.

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You can listen to what people say, sure. But you will be far more effective if you listen to what people do.

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