If you were a god, how would you like being called a myth, an old story to explain lightning? What if I told you, Perseus Jackson, that someday people would call you a myth, just created to explain how little boys can get over losing their mothers?
Setting can be something that is a major player in a scene, something that makes the mood leap from the page. But if an author doesn't handle it right, it falls flat or seems overdone. It is a challenge getting it "just right".