In fiction, conceptualizing, I've found, produces dull and over-controlled text.
So sure, start with a slogan. But don't bother wasting any time on it if you're merely going for catchy. Aim for true instead.
Instead of wondering when your next vacation is, maybe you should set up a life you don't need to escape from.
People who make a difference never wait for just the right time. They know that it will never arrive.
If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we're going to do important work
There's a big difference between not settling and not starting.
You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
It might be said that it is the ideal of the employer to have production without employees and the ideal of the employee is to have income without work.
The use of force to liberate people is very different from the use of force to suppress or control them, or even to defeat them.
Charity never humiliated him who profited from it, nor ever bound him by the chains of gratitude, since it was not to him but to God that the gift was made.
In the end, all worlds, whether they're set in the future or in New Jersey of today, are fictions. Sure, you don't got to do too much work to build a mundane world, but don't get it twisted: you still got to do some work.