Even if you look at the 'Paranormal Activity' movies, at the end of the movie things get really crazy and nutty, but they all start in a very mundane situation that people can relate to, and that's also to some degree what we tried to do in 'Chernobyl Diaries.
The truth is that things matter. They have to, they are what we live with and touch each and every day. They represent what we've seen, who we've loved and where we hope to go next. They remind us of the good times and the rough patches and everything in between that's made us who we are.