If you don't stand for anything, you don't stand for anything!
Never use tricky or irrelevant headlines… People read too fast to figure out what you are trying to say.
The best ideas come as jokes. Make your thinking as funny as possible.
The more informative your advertising, the more persuasive it will be.
You can't save souls in an empty church.
First, make yourself a reputation for being a creative genius. Second, surround yourself with partners who are better than you are. Third, leave them to go get on with it.
The best idea is the simplest.
A master sees the bad in the good, and the good in the bad.
I wrote for a weekly magazine and then edited a literary magazine, but I did not really feel comfortable with the profession of journalism itself
The truth can never be wrong, even if no one hears it.
You have to eat before you train. Otherwise, that really intense training, after about 40 minutes you start to flag.