James Cash "J. C." Penney Jr. (September 16, 1875 – February 12, 1971) was an American businessman and entrepreneur who founded the J. C. Penney stores in 1902.
Responsibility is always a sign of trust.
Change is vital, improvement the logical form of change.
The Golden Rule finds no limit of application in business.
It was always my practice to train salespeople under my direct supervision, and to treat children with the utmost consideration.
Every great business is built on friendship.
I will have no man work for me who has not the capacity to become a partner.
There's no better friend to any merchant than a fair competitor.
No serious-minded man should have time for the mediocre in any phase of his living.
I believe in trusting men, not only once but twice - in giving a failure another chance.
I learned that all things come to those who wait-provided they hustle while they wait.
No company can afford not to move forward. It may be at the top of the heap today but at the bottom of the heap tomorrow, if it doesn't
We can serve our customers well only if our buying jobs are right. You cannot sell if you haven't ordered wanted goods into your store.
No man can climb the ladder of success without first placing his foot on the bottom rung.
The friendly smile, the word of greeting, are certainly something fleeting and seemingly insubstantial. You can’t take them with you. But they work for good beyond your power to measure their influence. It is the service we are not obliged to give that people value most.
The keystone of successful business is cooperation. Friction retards progress.
Honor bespeaks worth Confidence begets trust.
It is the service we are not obliged to give that people value most.
They serve best who give most of themselves. Self is forgotten by the one who serves, for such a one rejoices to see success coming to others through his or her efforts.
Men are not great or small because of their material possessions. They are great or small because of what they are.
A store's best advertisement is the service its goods render, for upon such service rest the future, the good-will, of an organization.