For every show that we do, anyone that rides public transit, bikes, or walk, we offer them a $5 voucher at the merch table. It gets people using the infrastructure in the area. Hopefully, the venues where we play will lobby city council and say, we need bike paths, sidewalk repair. That stuff affects so many people's lives.
I had the pleasure of listening to Rickie Lee Jones' Flying Cowboys album on audio cassette, which had just come out at that time because I am an elderly man.