If the worker and his boss enjoy the same television program and visit the same resort places, if … - Herbert Marcuse

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Now we have a whole series of problems - energy, environment, proliferation - which go beyond the nation. And we also know that a conflict between major powers would be a catastrophe for which there is no compensation in anything you can gain.

Herbert Marcuse

If the worker and his boss enjoy the same television program and visit the same resort places, if the typist is as attractively made up as the daughter of her employer, if the Negro owns a Cadillac, if they all read the same newspaper, then this assimilation indicates not the disappearance of classes, but the extent to which the needs and satisfactions that serve the preservation of the Establishment are shared by the underlying population.

Class, Daughter, Equality, Needs, Population, Shared

Same Author Quotes

The so-called consumer society and the politics of corporate capitalism have created a second nature of man which ties him libidinally and aggressively to the commodity form. The need for possessing, consuming, handling and constantly renewing the gadgets, devices, instruments, engines, offered to and imposed upon the people, for using these wares even at the danger of one’s own destruction, has become a “biological” need.

Aggressively, Consuming, Handling, Men, People, Ties

Under the rule of a repressive whole, liberty can be made into a powerful instrument of domination.

Liberty, Made, Powerful, Rule, Whole

The truth of art lies in its power to break the monopoly of established reality to define what is real.

Art, Break, Lying, Real, Reality

Art cannot change the world, but it can contribute to changing the consciousness and drives of the men and women who could change the world.

Art, Consciousness, Men, World

The means of communication, the irresistible output of the entertainment and information industry carry with them prescribed attitudes and habits, certain intellectual and emotional reactions which bind the consumers to the producers and, through the latter to the whole social system. The products indoctrinate and manipulate; they promote a false consciousness which is immune against its falsehood. . . Thus emerges a pattern of one-dimensional thought and behavior.

Attitude, Certain, Communication, Emerges, Mean, Products