Men can have a huge turnover of sponsorship and still survive a lot better than the women. But the women's ratings are better, at least at home in the United States than in the men's tennis.
If you're going to stay in the Olympics, you've got to be entertaining and get sponsorship.
I had plenty of offers to do sponsorships and TV commercials, but it's just not in me. I would love to get that out of me, but I just don't feel comfortable with it.
The present government is very insistent that business sponsorship should replace government sponsorship of the arts. Business sponsorship won't happen unless you make tax concessions, which they won't.
A championship contender in the early twentieth century needed charisma and a knack for cultivating sponsorship, and Rubinstein was the epitome of the shy and unsocial chess player. Now matter how great his chess skills, he lacked the people skills to be a self-promoter and fund-raiser.