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Women speak at an earlier age, more easily, and more agreeably than men; they are accused also of speaking more; this is as it should be, and I willingly change the reproach into a eulogy.

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Sergio Zyman

A brand is essentially a container for a customer’s complete experience with the product or company.

Brand, Brands, Company, Customers
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The sole purpose of marketing is to sell more to more people, more often and at higher prices. There is no other reason to do it.

Marketing, People, Purpose, Reason, Sole

Selling more stuff to more people more often for more money more efficiently

Efficiently, People, Selling, Selling More, Stuff

If you want to establish a clear image in the minds of consumers, you first need a clear image in your own mind.

Clear, Consumers, Image, Mind, Needs, Want

If you don't keep giving customers reasons to buy from you, they won't

Buy, Customers, Giving, Keep, Reason

Focus groups are a waste of time, filled with people telling you what you want to hear so they can go home.

Focus, Home, People, Telling, Waste
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